Why Apple is so Popular

I watched this a couple days ago, and thought to myself, this is exactly why Apple is popular. If you watch the video, it’s an April Fools joke played on a Fox News corespondent where her co-anchor convinces her that there’s a new technology now available that lets a person smell and taste things through the screen of an iPhone or iPad. Not to ruin the joke or anything, but everybody cracks up when she licks the screen.

The sad part of this joke is, this is exactly what Apple has been doing to it’s customers for years. Their customers have been told so many times that their device is magical, or revolutionary, or intuitive that they’ve started believing it. They’re believing it despite evidence to the contrary. Apple isn’t laughing through, they’re just raking in the cash with a smile and a nod.

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